This is what bothered me the most:
“I find explaining a fractal difficult at best.”
What is this, a blog? A high school essay on ‘fractals’?
No, it’s a company website. It’s hard for people to believe you KNOW something you can’t explain properly.
“They are the beauty of design that is never ending and maybe that is all that is necessary. However. Let me get a bit more technical.
A fractal is a mathematical formula rendered in the computer to form a design with colour. The computer makes….”
The intent of above section is good: give a simple explanation that anyone can relate to and understand, then go into detail to show that you know what you’re talking about. The intend is good, this is how it should be done. The execution is not as good though.
First off, don’t use single word sentences if you’re writing a serious text. Secondly and more importantly, better divide the information by purpose.
“Fractals are the beauty of design. They are artwork that is generated by a computer from input of the artist…. Etc etc…”
Then the technical shit (and maybe go in a little deeper):
“The computer makes thousands of computations….. Fractals are characterized by their repetitious pattern…… Etc etc…”
With ‘other content’ I mean a variety of things. For one, you could ditch the ‘validity’ icons, since NOT A SOUL ALIVE SEARCHING FOR ART GIVES A RAT’S ***.
The banner. It’s terrible. It’s a poor excuse for an image.
This is an artists’ website for crying out loud! Have her create an image!
Idea; have her incorporate the name of the ‘company’ into the design. She could, for example, use an image of a morning moon, and add a siluet of someone dancing on it.
Copyscape logo. Don’t do it.
I can understand you put a lot of work into creating this site, and will put in even more, so you don’t want someone to come in and steal it.
But trust me, you don’t have anything worth stealing on that site. You can use copyscape if you insist, JUST DON’T SHOW IT. It doesn’t serve any other purpose then make your site look like the work of a amateur. It’s almost as annoying as ‘no right click’ scripts.