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keywords and meta tags


deansaddigh

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Hi guys, im in the process of adding keywords and meta tags to my site now.

 

My question is.

 

Are the keywords and meta data necessary on every page or just the home page, should they be different for every page?

 

and does this look ok, for what i have got for the homepage so far

 

<meta name="description" content="International Student Services,Free Placement Service for International Students wishing to study in the UK. Special offers on all " />

<meta name="keywords" content="Languageschoolsuk.com UK English Language School the International Student Services, learn english course, english school UK, english language, school in England, english courses in England, learn English in England, english course, learn English in Bournemouth, ielts, IELTS, study English as a second language at Charminster UK school, learn English in Britain, intensive english course in England, toefl exam, TOEFL, toefl tests, business english, learn english in Canada, english for university access, university foundation course in oxford,  work and study in England, study english in south England, summer english courses, Cambridge first certificate, Cambridge examinations, english lessons, south coast,  Bournemouth beach, English in Bournemouth">

 

Many thanks in advance as i have never done this before  :D

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Now days the search engine algorithms don't really use the meta-tags as much for SEO as they previously have.

 

While meta-tags are still used, and are an important part of every page in a website (yes they should be different for each page), you should think about some of these extra things as well:

 

Page Titles: Having the page titles display some keywords as well, being different for each page can really help your SEO

The Content itself:  You want to have your page content obviously displaying your keywords, as these days this is where most search engines gather how they rank  you.

SEO Friendly URL: this means instead of having some really long web addresses, you have them shorter such as: mysite.com/contact/ or mysite.com/contact/index.html or even just the standard mysite.com/contact.html as opposed to having: mysite.com/contact/company/employees/j.php?search=tblEmploys&LN=Jefferson&FN=Thomas

 

 

There are plenty of other things that can affect SEO of a site, but those things are the main ones.

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