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Hey guys i am wondering if the meta tags in my webpage is written correctly to fully optimise search engines searches...i will also like to know if there are any ways i can improve on my webpage to enable search engines to search it better...please do leave your comments and offer me some advice

 

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<html xmlns="http://www.w3.org/1999/xhtml">
<head>
<meta http-equiv="Content-Type" content="text/html; charset=utf-8" />
<title>Kim Hoe Corporation</title>
<style type="text/css">
<!--
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background-image: url(index/image/kimhoe_wallpaper_patt_2.jpg);
background-color: #22222222222222222222;
}
body,td,th {
color: #CBCCDA;
}
#pageborder {
position:relative;
width:990px;
height:590px;
z-index:1;
margin-right: auto;
margin-left: auto;
}
#textbox {
position:absolute;
width:224px;
height:300px;
z-index:1;
background-color: #393C3F;
left: 680px;
top: 80px;
border: 1pt solid #666;
overflow: auto;
padding-top: 10px;
padding-right: 20px;
padding-bottom: 20px;
padding-left: 20px;
font-family: Verdana;
font-size: 11px;
color: #999;
text-align: justify;
line-height: 16px;
}
#image {
position:absolute;
width:630px;
height:330px;
z-index:2;
left: 50px;
top: 80px;
border: 1pt solid #666;
background-color: #393C3F;
}
#menu {
position:absolute;
width:890px;
height:25px;
z-index:3;
top: 411px;
border: 1pt none #666;
left: 50px;
}
#companyname {
position:absolute;
width:700px;
height:100px;
z-index:4;
top: 440px;
left: 50px;
border: 1pt solid #666;
}
a:link {
color: #999;
}
a:visited {
color: #999;
font-family: Verdana;
}
.newscolumn {
color: #999;
}
.titlefortext {
color: #FC0;
visibility: inherit;
}
#termsofuse {
position:absolute;
width:110px;
height:15px;
z-index:4;
top: 575px;
font-family: Verdana;
font-size: 9px;
color: #999;
left: 515px;
}
#copyright {
position:absolute;
width:310px;
height:15px;
z-index:5;
top: 575px;
font-size: 9px;
font-family: Verdana;
color: #999;
left: 635px;
}
a {
font-size: 9px;
}
.datefortext {
color: #CCC;
}
-->
</style>
<script src="Scripts/swfobject_modified.js" type="text/javascript"></script>
<script type="text/javascript" language="JavaScript1.2" src="stmenu.js"></script>
<meta name="Keywords" content="kim hoe corporation, chuan yuan, residential projects, leasing projects, kim hoe point, kim hoe centre, kim hoe plaza, lam soon industrial building, valiant industrial building, euro asia, property, real estate" />
</head>

<body bgcolor="#2222222222222222222">
<div id="pageborder">
  <div id="textbox">
    <p><span class="titlefortext"><strong>KIM HOE CORPORATION NEWS</strong></span><br />
<br />
      <span class="titlefortext"><span class="datefortext">2008</span></span><br />
    Kim  Hoe Corporation expanded its leasing projects portfolio with the acquisition of  Kim Hoe Plaza. </p>
    <p><span class="titlefortext"><span class="datefortext">2007</span></span><br />
    Kim  Hoe Corporation expanded its leasing projects portfolio with the acquisition of  Kim Hoe Point.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">2006</span></span><br />
    Kim  Hoe Corporation’s first exquisite residential development, Chuan Yuan, was  successfully launched and sold.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">1999</span></span><br />
    Kim  Hoe Corporation built its corporate headquarters at Kim Hoe Centre.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">1997</span></span><br />
    Kim  Hoe Corporation expanded its leasing projects portfolio with the acquisition of  four leasable units at Lam Soon Industrial Building.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">1993</span></span><br />
    Kim  Hoe Corporation added to its leasing projects portfolio with the successful  development of its first light industrial estate project in Malaysia.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">1990</span></span><br />
    Kim  Hoe Corporation was established and commenced its venture into the real estate  sector with the acquisition of two leasable units at Valiant Building.<br />
    <br />
    <span class="titlefortext"><span class="datefortext">1979</span></span><br />
    Kim  Hoe Electronics Enterprises was established at Sim Lim Tower.</p>
  </div>
  <div id="image">
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        </div>
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    </object>
  </div>
  <div id="menu">
    <script id="Sothink Widgets:index.pgt" type="text/javascript" language="JavaScript1.2">
<!--
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  </div>
  <div id="termsofuse"><a href="/termsofuse/termsofuse.html" target="_blank">WEB TERMS OF USE</a></div>
  <div id="copyright">COPYRIGHT © KIM HOE CORPORATION PTE. LTD. 2009</div>
</div>
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<script type="text/javascript">
try {
var pageTracker = _gat._getTracker("UA-7985061-1");
pageTracker._trackPageview();
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</body>
</html>

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  • 2 weeks later...

Hi Zapper im a marketing professional - and i must say i think im better at it than PHP.

Can you send me your URL? in a PM or whatever, i will go over it with you, SEOcentro is good to analyze, but theres is several crucial areas of meta it does not teach you about.

 

Your 3 crucial areas are:

 

1) use the most relevant keywords and use under 20 if you can.

2) use your META keywords to MATCH your description AND content.

3) SEO centro can analyze quite well your best picked keywords.

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Hi Zapper im a marketing professional - and i must say i think im better at it than PHP.

Can you send me your URL? in a PM or whatever, i will go over it with you, SEOcentro is good to analyze, but theres is several crucial areas of meta it does not teach you about.

 

Your 3 crucial areas are:

 

1) use the most relevant keywords and use under 20 if you can.

2) use your META keywords to MATCH your description AND content.

3) SEO centro can analyze quite well your best picked keywords.

 

I disagree with your #2. Yahoo! is the only large search engine to still use meta keywords in its search algorithm, and even then, the meta keywords rarely have an effect on your overall page ranking. Using meta keywords is discouraged. One of the biggest factors that weigh in on your page ranking is your text to code ratio. Meta keywords only blot your source code with unnecessary crap.

 

Google has recently rolled a beautiful search engine technique where the crawler is able to "analyze" the relevance of your web page to your meta description and your title page through context! You don't need to use the same "keywords" and "terms." Instead, google knows that webdesign = css/html = search engine optimization or that computer = pc = windows etc.

 

Taking a quick scan on your webpage, I see that you are missing 3 crucial parts:

 

1) You are missing a META description tag (there is no excuses for not having one)

2) You are not using headings (H1, h2, h3).

3) You are not using correct semantics. Span tags should only be used for inline text changes (like underlines, or color changes). Paragraph tags (<p>) should be used to denote chunks of tag. Otherwise, you could use an unordered list, a heading tag, or some other block level tag.

 

I hope this helps you. I don't consider myself a professional, but the amount of research and books I have read in this field makes me consider myself damn close to a professional.

 

Edit: I totally forget to add this in-> Using programs like "SEO Centro" is a waste of time. No computer program can analyze a web page for semantics/relevance/contextual meaning like well-educated programmers can.

 

Programs like SEO centro are running on old algorithms that analyze keyword relevance that are obsolete. Instead of upgrading and revamping the entire system, SEO centro is analyzing your webpage to google 2004 standards. Times have changed. Using meta keywords is just one example of the many changes. Using relevant keywords is important, but search engines now have contextual readers. Search engines will only improve over time.

 

I have one piece of advice that you get from my long rant: "Semantic code will never grow obsolete in any future SE algorithm." (headings, <p> for text chunks, lists, full css control, etc.)

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I disagree with your #2. Yahoo! is the only large search engine to still use meta keywords in its search algorithm, and even then, the meta keywords rarely have an effect on your overall page ranking. Using meta keywords is discouraged.

Think you worded that a bit too strongly, it's not discouraged to use them (if you don't abuse them to spam a massive flood of unrelated keywords) then no search engine is going to lower your page ranking.

 

If you meant it's discouraging to use them as you can put a lot of effort in them without getting much result, then I'll agree with you. I still prefer to use them as you never know when/if google decides (I'm European, google is pretty much all that matters) to put them to use again.

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